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Meador, Kassia


Free-spirited pro longboarder and lifestyle photographer from Malibu, California; ranked 2nd on the 2011 ASP Women's Longboard Tour, and named by the New York Times as the "queen of noseriding." Meador was born (1982) in landlocked Westlake Village, an affluent suburb nine miles inland from Malibu, and didn't begin surfing until age 14. Two years later the silky-smooth goofyfoot won the Roxy Wahine Classic--the first surf contest she ever entered—and inked a sponsorship deal with Roxy, paving the way for her future role as the carefree, sun-kissed, flawlessly-cheekboned face of the Roxy surfwear empire. Surf historian Sam George noted early in Meador's career that she was "a truly self-actualized surfer, [riding] precisely what she wanted, how she wanted, just where she wanted." George and others pointed out that Meador surfed very much like San Diego's Joel Tudor, considered by most to be the most stylish of all second-wave longboarders. 

While recovering from a broken foot in 2002, Meador took up photography, discovered a natural talent for that as well, and soon after began exhibiting her work in Japan, Europe, New York and Los Angeles. Meador developed her own line of color-splashed Roxy wetsuits in 2010.

Meador has been featured in numerous web clips and surf videos, including Shimmer (2006), The Present (2009), and Heart and the Sea (2013). In 2014, she was featured in the music video for "Kentucky," a duet by Norah Jones and Billy Joe Armstrong.